Mobile App Analytics: A Guide to Enhancing User ExperienceMobile App Analytics is a critical practice in the digital world, empowering developers and businesses to comprehend user interactions with…Jan 19Jan 19
Why programmatic advertising is a must-have in 2024In the previous material, we outlined the challenges advertisers face in the mobile traffic market and proposed our alternatives for…Dec 7, 2023Dec 7, 2023
Leveraging Gaming Communities to Promote Your Brand or ProductAs businesses look for new ways to connect with people, one area that’s really taken off lately is the world of gaming communities. Gaming…Oct 25, 2023Oct 25, 2023
Mastering Omnichannel Marketing: Connecting with Your Customers EverywhereIn today’s digitally-driven world, consumers expect seamless and consistent experiences across various touchpoints with a brand. To meet…Oct 12, 2023Oct 12, 2023
Unlocking the Power of Brand Loyalty: A Roadmap for SuccessIn the dynamic world of digital marketing, where trends and technologies are in constant flux, one thing remains decisively important…Oct 5, 2023Oct 5, 2023
Gaming’s Immersive Future: Insights from gamescom ‘23In the latest episode of the Digital Marketing Digest Podcast, our digital analyst Vova hosted the discussion. Joining him were Tanya…Oct 2, 2023Oct 2, 2023
Case Study: AR Influencer Marketing Campaign in the Gaming RealmIn the vast realm of adventure gaming, “RAID: Shadow Legends” stands out as a title that has deeply resonated. Its allure has been…Sep 29, 2023Sep 29, 2023
Creators vs. Brands: How to Get Influencer Endorsement (and Not Get Sued)Written by Ilia, Head of Strategy at Zorka.AgencyAug 9, 2023Aug 9, 2023
The Power of Marketing Localization in Your Digital Marketing StrategyIn today’s interconnected world, businesses have the opportunity to expand their reach beyond borders and connect with diverse audiences…Aug 3, 2023Aug 3, 2023
Honkai: Star Rail’s Influencer Marketing Campaign: A Blueprint for Gaming SuccessNote: The following is an analysis of a case study and does not involve any direct involvement in the campaign being discussed.Jul 4, 2023Jul 4, 2023
