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Zorka.Agency
Zorka.Agency

44 Followers

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May 25

Insights on the Latest YouTube Trends, Meta, and Instagram Reels, or We Launched Our YouTube Podcast

We are thrilled to announce the release of our first episode of ‘Digital Marketing Digest’ — a YouTube podcast where we delve into the captivating world of digital marketing and social media, bring you insightful discussions on the latest YouTube Shorts trends, Meta developments, and the ever-evolving landscape of Instagram…

Digital Marketing

2 min read

Insights on the Latest YouTube Trends, Meta, and Instagram Reels, or We Launched Our YouTube…
Insights on the Latest YouTube Trends, Meta, and Instagram Reels, or We Launched Our YouTube…
Digital Marketing

2 min read


Apr 28

How is predictive analytics used in marketing and advertising?

Predictive analytics is a powerful tool that can help businesses and organizations make informed decisions by forecasting future events or trends. With the help of predictive analytics, companies can identify patterns in their data, potential risks, and make more accurate predictions about customer behavior and market trends. …

Digital Marketing

5 min read

How is predictive analytics used in marketing and advertising?
How is predictive analytics used in marketing and advertising?
Digital Marketing

5 min read


Apr 5

Brand Power And Where To Find It: Measuring The Effect of Influencer Marketing

With the total number of app installs falling and the recession scares looming, more and more app developers are becoming laser-focused on performance like never before. Anything that can’t prove its positive ROI gets less attention, and brand activities like influencer marketing are the ones getting cut from the budget…

Influencer Marketing

7 min read

Brand Power And Where To Find It: Measuring The Effect of Influencer Marketing
Brand Power And Where To Find It: Measuring The Effect of Influencer Marketing
Influencer Marketing

7 min read


Mar 30

How To Increase Sales Volume For A Top-10 E-commerce App With 80% Brand Recognition

Our client is one of the largest retail and e-commerce apps in Latin America, and one of the top 10 platforms by the number of downloads and monthly active users. The app features more than 100 million products in different categories. The app’s brand is well-known in the region. The…

Ecommerce

4 min read

How To Increase Sales Volume For A Top-10 E-commerce App With 80% Brand Recognition
How To Increase Sales Volume For A Top-10 E-commerce App With 80% Brand Recognition
Ecommerce

4 min read


Mar 16

“Let me de-influence you…”: TikTok’s Latest Trend, Explained.

In recent years, social media platforms such as TikTok have become a hub for influencers to share their lives, promote products, and gain followers. However, a new trend has emerged that is shaking up the traditional influencer marketing model. …

Influencer Marketing

3 min read

“Let me de-influence you…”: TikTok’s Latest Trend, Explained.
“Let me de-influence you…”: TikTok’s Latest Trend, Explained.
Influencer Marketing

3 min read


Mar 15

In A Nutshell: Israel Mobile Game Market

In 2022 the revenue of Israeli game development companies reached $9 billion, a 9-fold increase in the past five years. More than 200 companies operate in the market, among them include large players like our clients Plarium. Further companies like Playtika, Moon Active, Candivore, Toya, SuperPlay, Overwolf, Playstudios, Buff.Game, …

Gaming

3 min read

In A Nutshell: Israel Mobile Game Market
In A Nutshell: Israel Mobile Game Market
Gaming

3 min read


Feb 27

How Google Policies Affect The Ad Market: How-To For Marketers

In an effort to protect user privacy, Google introduces policies that limit data collection. Opting out of 3rd party cookies is a game changer in the advertising industry. An alternative solution from Google to block the use of cookies is the Privacy Sandbox initiative. On the one hand, Privacy Sandbox…

Google

2 min read

How Google Policies Affect The Ad Market: How-To For Marketers
How Google Policies Affect The Ad Market: How-To For Marketers
Google

2 min read


Feb 7

Key trends of influencer marketing for 2023

It is known that in recent years, influencer marketing has become one of the most popular channels for attracting users and advertising products, as well as mobile applications. According to different data on the platforms of YouTube, TikTok and Instagram today there are between 3.2 and 37.8 million influencers. …

Digital Marketing

3 min read

Key trends of influencer marketing for 2023
Key trends of influencer marketing for 2023
Digital Marketing

3 min read


Dec 21, 2022

What makes the mobile gaming industry in Finland as attractive as never before

Last year, Netflix announced the launch of their internal game studios, with several mobile titles already being a part of the services. The media giant bought three gaming studios in Finland, including Next Games for $72 million, and established an internal games studio in Helsinki, making the city its European…

Gaming

5 min read

What makes the mobile gaming industry in Finland as attractive as never before
What makes the mobile gaming industry in Finland as attractive as never before
Gaming

5 min read


Dec 2, 2022

How to improve playable ads?

In a market full of advertising, it is getting harder for app developers to find the right ad format to catch user attention. Among various new ad formats, playable ads offer marketers an opportunity to boost conversions, reduce uninstalls, and increase retention. Playable ads are an interactive and cost-effective ad…

Ads

3 min read

How to improve playable ads?
How to improve playable ads?
Ads

3 min read

Zorka.Agency

Zorka.Agency

44 Followers

International Digital Marketing Agency

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